BRIEF: How can digital design improve the eating habits of London citizens whilst reducing the collective impact of the city on the environment?
GENO.ME
Geno.me is a personalised health app that uses nutrigenomics to provide you information on your own genetic build up. The app is accompanied by an at-home DNA testing kit that utilises the iPhone camera to transfer your genetic information onto the app, creating you personalised meal plans and fitness regimes that are guaranteed to help you reach your optimal health potential.
I have designed the full working app as well as the physical DNA testing kit.
EXECUTION
DELIVERABLES:
Visual Identity | App design | Packaging design